diff --git a/countdown/ircplugin.py b/countdown/ircplugin.py
index 90c5091..01eb9d7 100644
--- a/countdown/ircplugin.py
+++ b/countdown/ircplugin.py
@@ -123,6 +123,7 @@ class Countdown(Plugin):
                 countdown_item = CountdownItem.objects.create(name=item_name, at_time=when_t, is_reminder=True,
                                                               reminder_message=message, reminder_target=sent_location)
                 log.info("created countdown item %s", str(countdown_item))
+                self.bot.reply(event, "ok, i'll message {0:s} at {1:s}".format(sent_location, str(when_t)))
 
                 return 'NO MORE'